If you have a negative view of realtors in BC, the Insights West annual survey shows you’re not alone. Their March 2018 national online survey of peoples’ opinions of occupations indicates only 47% of people view realtors in positive light. That’s a painful number to me and I envy the 92% approval rating of firefighters. We’re even well below auto mechanics!

Positive opinions for professions (look waaaaaay down for realtors):

• 92% for firefighters
• 91% for nurses
• 88% for farmers,
• 87% for doctors
• 86% for teachers
• 84% for scientists
• 82% for engineers and veterinarians
• 81% for architects
• 78% for dentists
• 75% for accountants
• 74% military officers
• 71% for police officers and psychiatrists
• 70% for journalists and athletes
• 68% for judges
• 62% for auto mechanics
• 61% for artists and actors
• 56% for building contractors
• 52% for priests and ministers
• 51% for bankers
• 48% for lawyers
• 47% for realtors and business executives
• 42% for pollsters (rather ironic as they conduct the survey)
• 26% for car salespeople
• 22% for politicians

Self-inflicted industry challenges

I believe the negative view of our real estate industry is partially self-inflicted as it’s common for realtors to simply focus on networking to extend their reach. This is a proven method but its success has contributed to a stagnation of client service, despite our fees having increased alongside housing values. There are excellent Vancouver realtors but, as an industry, we can do better.

In a subsequent post, I’ll review concrete accomplishments I’ve made towards improving service.

Questions or comments? Please reach out via email ([email protected]), phone or text (604-314-7138), or through this website.

Best,

Jason Hutchison
604.314.7138    [email protected]